Caitlin Harney

Degree in Communication and English

• Play a critical role in the sale and support of company by serving as the primary liaison between distributors, customers, and brewery
• Initiate numerous new account relationships while also maintaining existing ones
• Plan and execute industry related festivals, showcases, tasting events and new product launches
• Meet quarterly sales goals and objectives by motivating and influencing purchasing behavior
• Possess extensive knowledge of craft beer

• Helped develop marketing strategies to promote the launch of this open-air bar in downtown Boston
• Served as the front line of communication and brand awareness to consumers
• Managed the daily set up and break down process of the event space
• Provided a unique experience to consumers through an engaging and conversational attitude